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YouTube testing free streaming channels - WSJ

By Sam Boughedda Alphabet (NASDAQ:GOOGL) owned Google's video platform YouTube is experimenting with a new hub of free, ad-supported streaming channels, according to a report by...
YouTube testing free streaming channels - WSJ © Reuters YouTube testing free streaming channels - WSJ
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By Sam Boughedda

Alphabet (NASDAQ:GOOGL) owned Google's video platform YouTube is experimenting with a new hub of free, ad-supported streaming channels, according to a report by The Wall Street Journal on Friday.

The move is the latest by the company to expand its ambitions in video, with the WSJ stating people familiar with the matter told them YouTube is in talks with entertainment companies regarding featuring their shows and movies in the hub of cable-like channels.

The video platform is said to be testing the idea with a few media partners and could launch the offering more broadly later this year.

The report adds that YouTube has discussed taking a percentage cut of ad revenue from the new hub, which is similar to how it operates its arrangement with YouTube content creators, with it receiving a 45% cut and programmers keeping 55%.

The company is aiming to become the go-to platform across various streaming formats. By adding a hub of free, ad-supported streaming TV channels, it will be in competition with companies such as Roku (NASDAQ:ROKU).

A spokeswoman for YouTube told the WSJ that the company is running a small experiment allowing a subset of viewers to watch free, ad-supported channels and is using it to measure viewer interest.

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23-03-2023 22:17:26 (UTC+7)

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    EUR/USD 1.0902 ↑ Buy  
    GBP/USD 1.2320 ↑ Buy  
    USD/JPY 131.20 Neutral  
    AUD/USD 0.6721 ↑ Buy  
    USD/CAD 1.3632 Sell  
    EUR/JPY 143.03 ↑ Buy  
    EUR/CHF 0.9961 ↑ Buy  
    Gold 1,986.15 ↑ Buy  
    Silver 23.218 ↑ Buy  
    Copper 4.1067 ↑ Buy  
    Crude Oil WTI 71.45 ↑ Buy  
    Brent Oil 77.24 ↑ Buy  
    Natural Gas 2.239 ↑ Buy  
    US Coffee C 174.95 ↑ Buy  
    Euro Stoxx 50 4,211.15 Neutral  
    S&P 500 4,001.23 Neutral  
    DAX 15,233.55 Buy  
    FTSE 100 7,526.05 Buy  
    Hang Seng 20,049.64 ↑ Buy  
    Small Cap 2000 1,769.95 Neutral  
    IBEX 35 9,001.53 Sell  
    BASF 46.570 ↑ Buy  
    Bayer 56.07 Neutral  
    Allianz 207.77 ↑ Buy  
    Adidas 142.40 Neutral  
    Lufthansa 9.903 Neutral  
    Siemens AG 144.82 Buy  
    Deutsche Bank AG 9.450 ↑ Buy  
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# So hôm qua # Chênh TG
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